LLADRÓ OPENS A NEW BOUTIQUE IN THE FINANCIAL CENTER OF THE CAPITAL OF SICHUAN

Lladró’s ongoing expansion program continues apace with the successful rollout of its new concept boutiques, showrooms and pop-ups in China.

Following the recent openings in Hong Kong and Taipei, Lladró introduced its first pop-up store in Yintai Center in Chengdu, capital of the province of Sichuan.

The new store, located in the luxury shopping area of the city’s financial precinct, is focused on the brand’s more contemporary creations with the goal of attracting consumers more interested in the design, functionality and originality of Lladró’s products.

The new boutique offers the complete cross-section of Lladró’s varied catalogue of porcelain products, including lighting, sculptures, jewelry, home decor and fragrances.

Luxury and exclusiveness coupled with an insight into contemporary art, design, cultural traditions and universal emotions.